Founder's Story
Meet our founder, Kendrall Masten, who collaborated with his newfound community in Africa as part of the Peace Corps, and subsequently returned to create economic empowerment in underserved neighborhoods in the United States.
THE AFRICA Years
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Kendrall Masten graduated from Georgia State University as the first in his family to complete college. After feeling he needed more than just a job coupled with a desire to learn more about his ancestors’ homeland of Africa; he was invited to serve in the U.S. Peace Corps. He led community leaders in Mpika District in promoting four critical areas to create economic empowerment and sustainability. Kendrall was acknowledged in his village for his commitment for telling the Black American experience in the United States.
Copperbelt Province in Zambia
Mufubushi, Zambia
Kendrall’s experiences of growing up in the Deep South surrounded by physical poverty and lack of financial services convinced him that economic and community empowerment was a impactful way to bring underepresented populations in the U.S. towards intergenerational wealth in the 21st century. With his background and culture awareness of urban and rural life in both the U.S. and Africa, Kendrall returned from service and was selected to Kennesaw State’s Coles College of Business as a Paul D. Coverdell Fellow in order to further diversify his acumen on economic empowerment.
Coles College of Business
There is a difference between income and wealth, between capital and credit, between motivation and empowerment.
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Kendrall Masten